In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Jason stuckey, Managing Director, North America at Linnworks, a total business solution that connects, manages and automates business operations. Listen to Stuckey discuss his background in e-commerce, what makes Linnworks offerings and solutions unique, and his take on the current state of the retail industry. He discusses how retailers and manufacturers should pivot to be successful given recent shifts in consumer behavior, how he sees markets come into play in a successful direct-to-consumer strategy, and why brands should be selective. -views of market partners.
In addition, Stuckey discusses the impact social commerce will have on accelerating digital-first selling by brands, how retailers can optimize their operations this holiday season, and why sellers may want to expand. holiday deals as consumers shop earlier this year. Finally, he shares his forecasts for trade for 2022.
Jason Stuckey is an advertising and ecommerce authority with nearly 15 years of experience in digital marketing, ecommerce strategy, and back office operations. Jason has launched many successful direct-to-consumer initiatives for celebrities Rihanna, Kate Hudson, Kim Kardashian and Michael B. Jordan, and has been integral in building more than a dozen online and physical businesses. Jason has a deep understanding of e-commerce and, in his role as Managing Director at Linnworks, uses his experience to ensure that brands use technology and best practices to be successful in the world of digital commerce.